The Program Design and Evaluation Process

This article will address the data collection of aggressive behavior incidents at Pathway High School. We will address several different data collections and measurements to the following subjects: The occurrences of aggressive behavior incidents reported before and after a program implementation, the data and success rate on the behavior correction procedures in the classroom by teachers and the success rate to the implementation of the School-Wide Positive Behavioral Support (SWPBS) program, within Pathway High SchoolWe will use the already recorded data from our Spreadsheet (Kaplan University, 2013) in comparing the measurements and success rates of our implemented program.Figure 1: The purpose of this data requirement is to implement an affective program to decrease the student’s aggressive behavior incidents at Pathway High School. The quantitative data collection is used for this kind of measurement and data collection, because the distribution of variables can be genera lized to entire population (Dawson, C., 2002). In this case we will concentrate on the aggressive behavior of the students and the measurements of occurrences of the aggressive behavior of students, with the focus to decrease the number of aggressive behavior of the students.The occurrence of aggressive behavior incidents reported before the implemented program started was reported to the following: In September the  aggressive behavior incidents occurred 248 times. In October it went to 262 times and for November the behavior incidents occurred 275 times. This brings the aggressive behavior incidents, within the 3 month time scale, to the number of: 785 aggressive behavior incidents.After the program implementation began in December and was concluded in May. The behavior incident number indicates a decline of aggressive behavior in December with the number of 225, followed by decreasing numbers for January > 198, February > 144, March > 127, April > 99 and May > 83. The graph ind icates a significant decline in the aggressive behavior incidents, within the time of 5 month after the program was implemented in the number of 702 less incidents within 5 month. 785 > 3 month – 83 in May, after implementation of program for 5 month = 702 less incidents by May (Spreadsheet Kaplan University, 2013).This collected data will indicate that the program was successful because the aggressive behavior incidents of students declined, once the program implementation has started.Figure 2The purpose of this data requirement is to measure the impact of the program on behavior correction procedures in the classroom by teachers. In the collection of the impact of the program to behavior correction in the classroom by teachers, the quantitative data collection is used to measure and collect the results of the implicating program. This is measured to the following:Before implementation of program465 div. by 8 = 58.125 = meanTotal number of teachers A – H = 8 Total num ber before implementation of program = 465 Mean before program implementation is = 58.125 Mean is 58.125After implementation of program530 div. by 8 = 66.25 = meanTotal number of teachers A – H = 8 Total number after implementation of program = 530 Mean after program implementation of program = 66.25 Mean is 66.26 (Spreadsheet Kaplan University, 2013)Since the mean before implementation of the program is lower 58.125 then the mean after implementation of the program 66.25, then this would indicate the implementation of the program may have failed or provided little impact to the behavior correction procedures in the classroom, conducted by teachers.Figure 3The purpose of this data requirement is to rate the students satisfactory school experience before and after the SWPBS program was implemented. The data is recorded in the calculated measures of percentage and the quantitative data collection is used within this requirement.The data collection brings forth the following mea sures: Before the program started, the students satisfactory rate within their school experience provided the data of the highest level = 0 = 0% and the lowest level = 70 = 31%.After the program was implicated for three (3) month, the students satisfactory rate within their school experience provided the information of an increase, within the highest level = 15 = 6.6 = 7% and the lowest level = 25 = 11%.Six (6) months after program started, the student’s satisfactory rate within their school experience showed a significant increase in the highest level = 15 = 6.6 = 7% and significant decrease in the Lowest level = 10 = 4.4†¦ = 4% (Spreadsheet Kaplan University, 2013).These measures and data collection provides the information of the success to the implicated SWPBS program.The follow up on all of the collected data and the evaluation of the follow up, provides us with the feedback on results, accomplishments, or impacts on the students behavior by the program implementati on. In addition it will provide us information about the effectiveness and the appropriateness of the implemented program (Kettner, P. 2012).

Philippine Noon Time Shows Essay

For over a decade now, noontime TV shows have captivated the Filipino public, colloquially known asâ€Å"the masa†. These shows run for 2 hours a day, 6 days a week, usually from around 2 to 4 o clock pm. Their immense popularity is shown by the long lines of people that wait outside the studio hours before the program starts. All of them, hoping to get a chance to participate in the festivities which include playing games, singing, and dancing. Millions more watch through their television. All this translates into high TV ratings, eventually generating billions in revenue for the producers and executives. The host himself earns around 1 to 2 million pesos everyday. The audience mostly consists of people from the D and E demographics. Butch Stuart in his article â€Å"Mr Willie† describes them as â€Å"those who come from near or far away, many with borrowed transportation money, coming from all walks of masa life. Some of the groups that he mentioned were featured in these shows include: farmers, fishermen, GROs, bus drivers, people with missing teeth, people with special talents, single mothers, gay, graduates who failed their licensing exams, girls who can dance, boys who can sing, bibingka vendors, and, even, young girls with great looking legs.† Overseas Filipino Workers are also given special mention in the show. Those present in the audience see it as a welcome home celebration, or a way to re-immerse themselves in the Filipino culture. A euphoric upbeat atmosphere underpins the event. Mr Stuart describes it as â€Å"120 minutes of mindless choreographed entertainment – games, dancing, singing and laughter with ample opportunities for ogling†. These events don’t require any complex thinking from the participants. They were designed to be visceral and to conjure a response of raw emotion. Girls in scantily clad outfits are the ones who facilitate the celebration. They serve two purposes in the event. Firstly to captivate and attract through their revealing outfits. But they also carry out logistical tasks like accompanying audience members to the stage and dancing the tunes for everyone to mimic. The host ensures that all elements of the show are put together. To keep everything lively, his dialogue must always be fast paced. At times he gives off the impression of a cheerleader – always rousing the audience into states of excitement. He will always crack jokes left and right, and will never miss any opportunity even it means making fun of himself. For the show to be successful, the host must understand the sensibilities of the majority lower class audience. The interactive environment can only exist if he can connect with the â€Å"masa’s† humor. In Philippine society, no one has been more successful in doing this than Willie Revillame. A household name in television, he has amassed a massive amount of wealth from his noon time shows Wowowee in ABS CBN and later on, Willing willie on TV 5. Noon time shows rely on the D and E classes as their target audience. When criticism is mounted against these shows, producers are quick to respond that these journalists do not understand the plight of the poor. Some argue that these shows give the poor false hope. They line up for months waiting to be called on stage. Waiting to tell their life story. Waiting to play for a million pesos with house and lot. But the reality is that most of those who line up for the show never even make it to the studio. RESEARCH QUESTION: We would like to find out why Filipinos from the class D end E brackets are captivated with these noon time shows. It is the poor’s endorsement that sustains them. Companies who want to reach out to this consumer market donate lump sums of money for their products to be advertised on air. They know that the millions of impoverished families watching these shows will see their products. But the poor do more than just endorse. Often they peg their aspirations and dreams to the show itself. Watch any full show and you are sure to come across someone sobbing on air, talking about how his dream was to meet Willie in person. To answer the question of why the poor are so captivated, we will need to address more specific inquiries. Media for instance, is never a neutral medium. It has the capacity to shape public perception through its different portrayals of reality. After acknowledging that the poor are interested in these shows, we will look into what techniques and strategies these shows use to sustain that interest. It is easy to understand that someone who stumbles across ABSCBN may be mesmerized by the glitz and glamour of the wowowee show girls. But how do the producers maintain that interest for long periods of time when the programs in these shows tend to be repetitive? Further inquiries may also be raised concerning how we perceive and understand poverty as a social ill. Subconsciously or not, these shows frame this issue in a biased way. Critics are quick to pounce on Willie Revillame for taking advantage of the poor. In return, he retaliates by calling them apathetic and claiming that he truly empathizes with them. Both assertions are possibly right. These shows may be both half empty and full. But perhaps a better way to resolve this conflict is to look into the assumptions about poverty that these shows espouse. Even more questions can be raised regarding the link between poverty and gender in Philippine society. We question how structures of patriarchy are reinforced and reflected in the arrangments of these shows. Willie Revillame is notorious for using blatantly sexist language. In one account by Butch Stuart, Willie comments on the obesity of a middle aged woman who came up to hug him by saying, â€Å"Mas masarap yapusin ang mga dalaga†. But the epitome of this sexism is seen in the dancing girls that liven the show. Mr Butch Stuart describes them as if they were tools to tingle one’s sensations: â€Å"Tall, Pretty, Scantily Clad,Jiggling their cleavage breasts, bending, grinding and humping their loins, the tassels and trimmings of their skimpy covers swaying with their dancing, as they blow kisses, seamlessly sequing from program segments to ads, teasing men to the edge of one particular cardinal sin†. THEORETICAL FRAMEWORK: The group will use Marxist analysis to understand the dynamics that exist between the audience and the TV producers in these noon time shows. The paper on Marxism and method talks about the central scientific goals of Marxist analysis. The first of these is to provide a well founded and logically derived description of the central institutional feature of a market based economic system. The second goal is to historicize and to determine how these features came to exist. The last is to determine the social implications of these arrangments. We like this kind of theoretical framework for its rigid empiricism. Many frameworks start from the universal towards the particular. That is to say they start with an established principle and then go on trying to rationalize the real world to try to fit that picture. In contrast, Marxist analysis begins from the ground up. It first takes a look at what is observable like the relationships of people across the social strata, the relationships of people to capital, or the relationships of people to instiutions which did not exist apriori, but instead have a historical basis to them. After making repeated observations, Marxist analysis will then see if recurring patterns, outcomes, and courses of action exist. Only then will a theory be produced to account for these similarities. The Marxist approach is a scientific one. As Daniel little writes that Marxist analysis explain real world phenomena in terms of underlying causal conditions rather than crude associations among observable va riables. This process of analysis is significant in our research in that it requires us to look at the tangible motivations of those watching these noon time TV shows. It is no mere coincidence or stroke of luck that these shows continue to remain prominent. There are financial incentives that make thousands of people skip their work just to watch them live. There are also practical ways to explain why the poor would rather sing and dance away their problems to the tune of â€Å"boom tarat tarat†. Finally, it is an undeniable fact that the elites- namely the business tycoons, the tv executives, the celebrity personalities and everyone else on the upper echelons of the media industry, continue to benefit from a capitalist system that produces massive amounts of inequality. The mode of production, in this instance the noon time tv shows that generate the income, will cease to exist if there were no poor people to delude. We will also use the Gramscian concept of hegemony to describe the process in which the poor are made to passively accept their positions of status. Hegemony, is the process with which the dominant class projects and reinforces its ideologies through the use of cultural institutions. Chandler states that this represents not only political and economic control, but also the ability of the dominant class to project its own way of seeing the world so that those who are subordinated by it accept it as ‘common sense’ and ‘natural’. Gramsci would find the institution of the family to be repressive. By belonging into the family unit, we are socialized into aspiring for specific life goals. One of this is to be productive citizens ing specialized skill sets that can be used to earn profit. We see this as obvious. However, the fulfillment of this goal ensures the preservation of our inequitable social structure. The family and educational system ensures that when one profit minded factory owner dies, another one takes its place. DEFINITION OF TERMS: Marxism Marxism is defined as the political, economic, and social principles and policies advocated by Marx; especially : a theory and practice of socialism including the labor theory of value, dialectical materialism, the class struggle, and dictatorship of the proletariat until the establishment of a classless society. A body of doctrine developed by Karl Marx and, to a lesser extent, by Friedrich Engels in the mid-19th century. It originally consisted of three related ideas: a philosophical anthropology, a theory of history, and an economic and political program. Rational Choice Theory Rational choice theory is defined as An economic principle that assumes that individuals always make prudent and logical decisions that provide them with the greatest benefit or satisfaction and that are in their highest self-interest. Noon Time Variety Show Variety shows are defined as Theatrical entertainment consisting of successive unrelated acts, such as songs, dances, and comedy skits. In the context of this paper they are performed using the medium of the television. SCOPE AND LIMITATION: Our study will focus solely on Noon time TV programs in the Philippines. Other countries have their own formats for variety shows. These will not be covered by this paper. Our goal is to understand poverty particularly in the Filipino context. Therefore our analysis will focus more on the cultural nuances of Filipino society reflected in local variety shows. We will also not consider other reality TV shows that do not fall under the category of a variety show. That is, an event consisting of successive acts of singing, dancing and, games. The reason for this is that differences in show arrangements will make it difficult to conduct a consistent analytical approach for all reality tv across the board. For instance, Marxists themes of class inequality to an extent are less evident in weight lost shows such as the biggest loser than they are in wowowee. The selection of participants for both these shows are also markedly different making it difficult to conduct a unified analysis of the demographics. SIGNIFICANCE OF THE STUDY: METHOD AND METHO http://www.merriam-webster.com/dictionary/marxism http://www.britannica.com/EBchecked/topic/367344/Marxism http://www.investopedia.com/terms/r/rational-choice-theory.asp#axzz2JCDDzjcx

Banana Mango Puto Essay Sample

Electricity is the physical phenomena originating from the behavior of negatrons and protons caused by the attractive force of atoms with opposite charges and the repulsive force of atoms with the same charge. Electricity from a lemon is possible to acquire electricity from a lemon utilizing strips of metal. The most readily available combination is copper and Zn. The Zn piece can be taken from the shell of an old C â€Å"D† cell ( battery ) ; some Zn coated nails may work every bit good. The Cu can be a coin incorporating a high sum of Cu. They are stuck into the lemon. and wires are attached to each 1. The wires should be attached firmly to organize a good electrical contact. If the other terminals of the wires are attached to a little bulb ( flashlight bulb ) there should be sufficient current to illume it. Note that the metal pieces should be clean. and that they should non touch inside the lemon. The electric current comes from the chemical reaction between the acid in the lemon and the Zn. Positively charged H in the acid oxidizes the Zn. doing negatrons to flux from the Zn to the acid. In the procedure. some of the H in the acid is reduced to hydrogen gas. The Cu simply completes the circuits. Aims* To detect what is go oning when the two wires join together.* To be able to build a Lemon battery. Statement of the job* How can the lemon electricity help us in our day-to-day lives? Hypothesisa. Alternate Hypothesis* It can succor the community to provide more electricity. b. Null Hypothesis* It can’t succour the community to provide more electricity. Importance of the surveyElectricity has been portion of our lives. It has brought many things that certainly have made many admirations and life would look so hard without it. Electricity powers our visible radiation. warming. electronic contraptions such as computing machines and telecasting. and a host of indispensable services that we take for granted. However. electricity has much more of import facets because it is a cardinal characteristic of all affair. Electricity is the force that holds together the molecules and atoms of all substances. The type of electricity that is most familiar to us is electrical current. This is the flow of electrical charges through a substance called a music director such as a metal wire. This flow happens because some of the negatively charge negatrons circling the karyon of the music directors are held slackly. The negatrons can travel from one atom to the following. bring forthing and electrical current. Scope and RestrictionsIn speaking about our subject. the LEMON BATTERY. it states that the experiment is all about electricity. Therefore. it points out electrical current. positively charge protons. negatively charged negatrons. Talking about lemon. lemon is a fruit that can bring forth certain electricity like torch bulbs. Lemon Battery explains how to decrease the usage of electricity that comes from other music directors. This experiment can able to demo what the kernel of lemon in making electricity is. Definition of footingsLemon ( Citrus ? limon ) is a little evergreen tree indigen to Asia. and the tree’s ellipsoidal xanthous fruit. The fruit’s juice. mush and Peel. particularly the zest. are used as nutrients. The juice of the lemon is about 5 % to 6 % citric acid. which gives lemons a rancid gustatory sensation. The typical rancid gustatory sensation of lemon juice makes it a cardinal ingredient in drinks and nutrients such as lemonade. * In our experiment. lemon is used to be the music director to bring forth electricityto a little bulb. Multi-tester -Or millimeter is a device which can be used to garner informations about electrical circuits. A basic multitester can mensurate opposition. electromotive force. and continuity ; while more advanced versions may be able to supply extra informations. -it helps the user to mensurate the electric current of the lemon. Wire-is a individual. normally cylindrical. flexible strand or rod of metal. Wires are used to bear mechanical tonss and to transport electricity and telecommunications signals. Wire is normally formed by pulling the metal through a hole in a dice or draw home base. Standard sizes are determined by assorted wire gages. The term wire is besides used more slackly to mention to a package of such strands. as in ‘multi-stranded wire’ . which is more right termed a wire rope in mechanics. or a overseas telegram in electricity. * It maps as the manner of electricity to go through traveling to the bulb.

Mixed Strategy Essay Example | Topics and Well Written Essays - 500 words - 1

Mixed Strategy - Essay Example My parents would always remind me whenever I came home late from partying that I should change my ways if I were to get a college education. My friends and classmates would no longer be there for me and that I should learn to stand on my own, be independent, because college is going to be a serious matter. My mother, who only finished seventh grade, would lecture to me again and again how important college education is and that if I want to have a better life then I should mend my ways. On the other hand, my father, who is a law school drop out, would back her lectures with the gravity of college. He said that if I would not learn any study skills I would be put in extreme embarrassment because professors would give unannounced quizzes and oral examinations. A student would be asked to stand up whenever he/she is called to answer and he/she would not be allowed to sit unless he/she is able to answer correctly. Before I graduated high school then, I spent less time with my friends and began to take a serious look at my life and my life ahead. I wanted college so much that I should be ready to face it and as much as possible finish it, not only for my parents’ sake but for my own personal satisfaction and fulfillment. I wanted a life that is more comfortable and convenient than what my parents gave me. Having spent more than a year in college, I feel that life is not that bad after all. I have new-found friends who back me up whenever I get entangled with my Math problem sets, others are there just to cheer me up whenever I have to spend sleepless nights just to beat the deadlines for my papers. Friends can be found everywhere and I can choose the good ones who will give me good influences. My professors are also not as bad as my father said. They are very supportive and understanding. My professor in Art, for instance, lent me some of her books for my project in Miro and Dali. She even coached me on how to use the internet for research since I only used the

What changes would you make to the English law of restitution Explain Essay

What changes would you make to the English law of restitution Explain why you think these are desirable, but also identify any potential disadvantages that might result from them - Essay Example fusion of contract and equity based remedies justified under the head of restitution and generally, the courts have been unwilling to recognise restitution as a separate principle of recovery due to alternative common law methods of recovery such a quantum valebat and quantum meruit, the doctrine of waiver in tort and equitable claims3. As such, Tettenborn argues that â€Å"faced with this situation it is not surprising that the judges chose to remain within the existing categories of recovery rather than postulate any new theory of liability4.† The focus of this paper is to critically evaluate the law of restitution and consider possible reform. To this end, I shall firstly consider the essential principles of restitution and it is submitted that the inherent problem with restitution based claims is the doctrinal difficulty of quantifying the concept of â€Å"unjust enrichment†. As such, the underlying objective of restitution has often been confused with equitable trust law principles, compounding legal certainty in this area as evidenced by the swaps litigation in decisions such as Westdeutsche Landesbank Girozentrale v Islington LBC5 Accordingly, in evaluating the law of restitution and possible reform, I shall contextually consider the swaps litigation and submit the proposition that possible reform in restitution should consider categorisation of according to the nature of the dispute and consider the common intention of the parties in considering the concept of unjust enrichment. As highlighted above, the underlying basis for restitution under English law is to protect a claimant against the unjust enrichment of a defendant. However, in practice the inherently ambiguous nature of what constitutes â€Å"unjust† in order to merit recovery has led the judiciary to obfuscate the distinction between restitution, equity and contractual principles for recovery6. This in turn has fuelled academic debate as to the appropriate role and applicability of restitution

HRM(see below my topic) Essay Example | Topics and Well Written Essays - 1500 words

HRM(see below my topic) - Essay Example The size of the labor market, the image of a company, the place of posting, the nature of job, the compensation package and a host of other factors influence the manner in which job aspirants are likely to respond to the recruiting efforts of a company. Through the process of recruitment, a company tries to locate prospective employees and encourages them to apply for vacancies at various levels. Recruiting thus, provides a pool of applicants for selection. (i) Transfer. It involves the shifting of an employee from one job to a one department to another or from one shift to another. Transfer is a good source of filling vacancies with employees from overstaffed departments or shifts. at the time of transfer, it should be ensured that the employee to be transferred to another .job is capable of performing it. In fact, transfer does not involve any drastic change in the responsibilities, pay and status of the employee. Transfers or job rotations are also used for training of employees in learning different jobs. (ii) Promotion. It leads to shifting an employee to a higher position, carrying higher responsibilities, facilities, status and pay. Many companies follow the practice of filling higher jobs by promoting employees who are considered fit for such positions. Filling vacancies in higher jobs from within the organization has the benefit of motivating the existing employees. It has a great psychological impact over the employees because a promotion at the higher level may lead to a chain of promotions at lower levels in the organization(Rao, 2005, p-148) Why should Internal Sources be used Filling vacancies in higher jobs from within the organization or through internal transfers has the following merits (Braver, 1998, p15-16): Employees are motivated to improve their performance. Morale of the employees is increased. Industrial peace prevails in the enterprise because of promotional avenues. Filling of jobs internally is cheaper as compared to getting candidates from external sources. A promotion at a higher level may lead to a chain of promotions at lower levels in the organization. This motivates the employees to improve their performance through learning and practice. Transfer or job rotation is a tool of training the employees to

Islamic Insurance Essay Example | Topics and Well Written Essays - 2500 words

Islamic Insurance - Essay Example When the insured event doesn’t occur the insured person loses the sum invested in the policy and if the insurance claims are larger than the contributions then the insurance company is in deficit. The above three factors make conventional insurance â€Å"Haram- prohibited† in Islam. However, since safety and security is the basic human need in today’s uncertain world, therefore Muslim society needed an alternative to conventional insurance in order to secure their business transactions and personal interests. Islamic â€Å"shariah - code of conduct† is based on Muslim’s Holy book â€Å"Quran† and the sayings and traditions of the Prophet Mohammed, which preaches brotherhood and mutual interest in order to establish â€Å"just and equitable social order† in the society. Therefore, Takaful insurance was introduced to minimize the risk by mutual agreement which doesn’t exploit the interest of any party. C. TAKAFUL INSURANCE:  "Takaful is an Arabic word, which means â€Å"joint guarantee† or â€Å"mutual co-operative agreement†. Tabarru is the basic pillar of Takaful insurance which means charity or gift†, (International Co-operative and Mutual Insurance Federation, 2005). Takaful insurance is based on the principles of Islamic brotherhood that promotes common interest and solidarity. Both parties share the responsibility with a sincere intention to help the other in his/her difficult time by paying the defined loss from the defined sum. D. CHARACTERISTICS OF TAKAFUL INSURANCE: 1. Both parties trust each other and contribute their money into a common pool. 2. The losses are divided so that the element of â€Å"gharar -uncertainty† is reduced and liabilities of each party under the losses are calculated... This paper explaines why the conventional insurance in not permissible in Islam, defines takaful insurance and further explores the problem by determining the key features of takaful insurance and its differences and similarities with the conventional insurance. â€Å"Takaful is an Arabic word, which means â€Å"joint guarantee† or â€Å"mutual co-operative agreement†. Characteristics of takaful insurance are as follows: 1. Both parties trust each other and contribute their money into a common pool. 2. The losses are divided so that the element of â€Å"gharar -uncertainty† is reduced and liabilities of each party under the losses are calculated according to the Islamic pooling system. 3. The policy should not contain terms and conditions aiming towards getting the benefits at the cost of risking other party’s interest. 4. Both parties subscribe to help the other through guaranteed compensation so that uncertainty is removed. 5. The insurance funds are invested in instruments that are interest free. The study concludes that the chances for the growth of the takaful business are very promising. Takaful products are available in many countries which meet the needs of the corporations and individuals. However, the biggest challenge is to overcome the shortage of resources especially, human resources, by providing training and development to employees about Islamic financial models and retaining competent employees who can contribute to the growth of takaful industry.

Topics in Clinical Biochemistry and Haematology (Haematology) Essay

Topics in Clinical Biochemistry and Haematology (Haematology) - Essay Example Sideroblstic anaemia can either ne inherited or acquired but in Johns case, an inherited disease is ruled out because he is already 64 years old and has never experienced any related disorder. Vitamin B6 and copper deficiencies are some of the likely precipitants of sideroblastic anaemia. Another probable diagnosis for John’s condition is Zieves syndrome but the condition can also be ruled out in John’s case because he has no history of prolonged alcohol abuse. John’s condition can therefore be diagnosed as autoimmune haemolytic anaemia. The diagnosis of John’s case was confirmed by the results of the Comb’s test which was carried out. For example, the test revealed some aggregation in the red blood cells and is likely to have been caused by action of antibodies against the red blood cells. The results of full blood count (FBC) are significantly important in the determination of an individual’s health status, assessment of drug treatment and dietary deficiencies as well as during the diagnosis of a number of hematologic conditions. On the other hand, blood biochemistry tests such as Comb’s test can effectively be used to check for a number of abnormalities in the body chemistry (Blann, 2007, p.56). In most haematology laboratories, full blood count and biochemistry tests are some of the widely used wide screening methods that are often applied to check for the presence of disorders such as anaemia(decreased haemoglobin or red blood cells), infections as well as a number of other common diseases that can be manifested in different parts of the blood. FBC may also be requested or performed in a number of other more specific situations such as to determine the severity of blood loss in an individual, help diagnose diseases such as anaemia and leukaemia, monitor the response to some types of drug treatment as well as to investigate the history of abnormal clotting or bleeding. Healthy individuals are generally

Case Study Analysis Example | Topics and Well Written Essays - 750 words

Analysis - Case Study Example We all agree that wife battering is a serious crime in the law however a battered individual should not take matters into his/her hands, but should let the law take its course (Federal Judicial Center, 2002). In this case, Dr. Bauer should pursue her duties responsibly, in spite of the pity that she feels for the wife. How should she proceed? For justice to be attained in this scenario, Bauer should not try anything which will be against the course of justice. The role of the law is to protect the rights of the people, and since the attorney has trusted her enough to give her the task, she should undertake the matter with a lot of integrity (Federal Judicial Center, 2002). She should concentrate her efforts towards the selection of a panel that is competent in what they are going to do. Integrity and justice should be her driving forces in the process, putting it in her head that one time in her life she will also require justice. If the wife is guilty, she should be punished accordi ngly by the law. However, we cannot overrule the fact that the crime might have been committed in self defense. As a result, Bauer should let the real truth be discovered in order for fair judgment to be made. Should Bauer offer her advice regarding the syndrome evidence? Why or why not. Bauer can only do that if whatever she is going to say will be of help in the quest for the truth. It is apparent that she really is against women battering and very sympathetic towards the woman. The strategy to be used during the defendant’s trial will determine the magnitude of the sentence to be administered. She surely should give her advice, if she feels that the syndrome gives inadequate evidence which may lead to an unfair sentence. However, since her role is not to identify the strategy, she should not choose the strategy to be used. All she will do is to give advice on what she thinks will serve best the interests of the case, though this should be done without any form of bias (Can adian Judicial Council, 2000). She can also present her strategy (PTSD) so that those concerned with that role will make an informed decision on the strategy to be used. Should Bauer Pursue The Poison Pill Strategy? Why or Why Not. Her main aim of wanting to pursue the poison pill strategy is to block the truth from being discovered. According to her, she will select jurors who are going to conflict in such a way that their discussions won’t result in anything worth. It will be evil for her to pursue something which is going to waste people’s time. She should know that truth should always be left to reign in any circumstance. By pursuing the pill strategy, it may lead to the dismissal of the panel and new members appointed to take over the case. Unfortunately, if this happens it can only be worse for her because the new panel of jurors may even be too harsh on the defended. The poison pill strategy she chose may eventually work against her unless if it is executed with a lot of wisdom. Thus, she should come up with another better and fair strategy. What Are the Ethical Implications of Dr. Bauer’s decision? The decision made by Bauer is immoral and unethical since it is against the realization of justice (Canadian Judicial Council, 2000). As much as Bauer feels great pity for the battered wife, she should not defend the woman unethically. Rather she should look for

Columbian Food Exchange Essay Example for Free

Columbian Food Exchange Essay Columbian Exchange Food/Ingredient Project By: Aaron Poulin Mr. Yonkers 6th Period What is the origin of your food/ingredient? Cinnamon originates from the islands of Shri Lanka (formerly called Ceylon), southeast of India. It is also native to southwest of India and the Tenasserin Hills of Burma. Cinnamon is part of the Lauraceous, a branch of the Laurel family of spices. Although there have been many versions of cinnamon with stews, desserts, and everyday food, I am focusing on cinnamon buns, also known as sticky buns, a delicious by-product of cinnamon and bread rolls combined. Both cinnamon and bread rolls are ancient foods, but when did they first combine? According to early spice historians, the history of cinnamon is unclear. Dr. Ronald Wirtz (American Institute of Baking) has researched sticky buns in depth. He begins with the ancient Egyptians, Greeks, and Romans. Wirtz believes that our modern sticky bun owes some of its origins to British cooking and baking, perhaps with some degree of influence from the Dutch and Germans. The cinnamon bun or sticky bun came to Philadelphia with 18th century English and German immigrants. The cinnamon buns that reached Philadelphia were composed of cinnamon, sugar flavored yeast dough, with raisons, buts, and caramelized topping. They are now very popular in the United States and some parts of England. Why is this crop/ingredient historically important? Cinnamon buns played a historic role in Europe mostly, originating from central Europe; they formed as a tasty treat for higher-class people. Because cinnamon was hard to harvest and only grew parts of Asia and the Middle East it was hard to transport and therefore made it pretty expensive. Many myths surrounded cinnamon and how people harvested it. The source of cinnamon was unknown in the middle ages; it was thought that the Arabs supplied people with cinnamon. It was said that giant cinnamon birds collected the sticks from an unknown land where cinnamon trees grew, and used them to construct their nests. Fastened to sheer cliffs, the Arabians employed a trick to obtain the cinnamon. They killed and chopped up oxen and other beasts of burden into pieces, laid them near their nests and withdrew to a distance. The birds were then tempted down to carry the chunks of meat back to their nests, where the weight of the carcasses broke them from the cliffs. Leaving the Arabians to collect the fallen cinnamon. According to Herodotus until as late as 1310. Cinnamon had many other appearances in classical literature, including Socinus’ Collecanea Rerum Memorabbilium (Collection of Remarkable Facts), Aristotle’s’ Historia Animalium (History of Animals) just to name a few. Where did your food/ingredient spread? Cinnamon became more popular than ever during the middle Ages, in a matter of years it had spread to many different countries, so popular that stories had created myths about the tasteful spice. It also made Arabia famous for its export of cinnamon. But today Indonesia is the largest exporter of cinnamon in the world.

The Key Causes Of Multiculturalism

The Key Causes Of Multiculturalism Multiculturalism is not only an issue in Europe but also in the United States, Canada and Australia. The challenges that these countries went through and continue to go through are no different from that being experienced in Europe. Migration of individuals from all parts of the earth, and with different values and perspective, to find jobs, study or be with their loved ones has caused an increase in the number of minority groups present in Europe. Aside from the immigrants, those who claim to historically belong to the European countries due to colonization like the community of with an origin of Indo-Pakistan in Britain or the Muslims and Arabs of France, have distinctively introduced themselves to the community, and demanded equality (Allam, 2009). Khosrokhavar (2006) has presented two levels at which multiculturalism, specifically for the Muslim community, can be evaluated: the daily life level which is caused by the cultural diversity that cannot be altered anymore, and the institutional level which involves the government, the society, and all other aspects that externally affects the individual as an institution. The daily life level that was exemplified is the distinct Muslim culture of the women wearing their veil. Muslim women have been banned in different European countries like Switzerland, Belgium, Germany and France, and legislations regarding the wearing of the veil are also being discussed in England and Holland. Such measure does not correlate to the phenomenon of multiculturalism, but the government of these European countries were forced to take into consideration the safety of the general public, especially after the bombing incident in London in September of 2005 (Khosrokhavar, 2006). The institutional level is concerned with the effect of the legislations like that mentioned earlier to the Muslim community and to the citizens who are not directly affected by the law but are influenced in terms of how they are supposed to see or look at the people to which, the law has been addressed to. The effect of these laws such as that of banning the hijab has resulted to a more closely knit Muslim community, and has been considered to be of three different classes. One that tries to properly mingle with the public, consequently, denouncing the Muslim traditions. The second which, continues to practice Muslim teachings and as a result experiences social injustice, discrimination or prejudice in their every day encounters. And the third is the group that spreads radicalization, and often giving issues that involve protests and demonstrations (Khosrokhavar, 2006). After 1945, the official stand of European countries towards immigration included multiculturalism in Great Britain, Netherlands, and Sweden; gasterbeider or denying migrant workers of political citizenship in Germany; and assimilationism in France (Rex Singh, 2003). Various authors offer competing definitions of the term multiculturalism which according to Malik (2005) refer to both a society characterised by being ethnically diverse and the philosophy and policy approach in the management of societies. In Great Britain, the social diversity brought about by migration creates particular concerns or dilemmas needed to be addressed such as the how promoting a sense of belongingness could be reconciled with respecting plural identities and cultural differences. Though multicultural discourses are divergent, the term implies efforts conveying recognition, respect, and tolerance to various ethnicities within a specific territory (Schuster Solomos, 2001). On the other hand, assimilation ist approaches, which place an onus on the minority ethnicities to the imaginary homogenous national British way of life, multiculturalism is founded on the distinctiveness of every ethnic group and that each is accorded the right of retaining their cultural heritage. If the groups do not experience oppression, marginalization, social exclusion, then safeguarding groups from discrimination and promoting social equality are the salient facets of multiculturalism. Undeniably, multiculturalism originated from the struggles of minority ethnic activists against workplace racism, particularly in the US and Britain (Sivanandan, 2006 as cited in Herbert, Datta, Evans, May, McIlwane, Wils, 2006). In this broad theoretical framework, two types of multiculturalism emerge- weak and strong. Weak multiculturalism denotes the understanding that there should be due recognition of cultural differences in the private domain, but should not exert on the public sphere of employment, education, market, governance, and law (Rex, 1991). The major problem with weak multiculturalism is that a number of institutions overlap the public and private domains. For example, education though a public institution inculcates private moral values to the studentry. In addition, public institutions do not remain neutral in relation to ethnicity concerns. In the labour market, multiculturalism leads to gender and ethnic segmentation. Another weak multiculturalism is the boutique multiculturalism, in which the ethnic groups considered the minority become what is called the exotic other and have not gone beyond the tokenistic festivity of saris, somosas and steel bands (Harris, 2001; Alibhai-Brown, 2000). In contrast, the strong type of multiculturalism is being promoted by Taylor who argued that being recognised is an imperative need of human beings and therefore multiculturalism should extend mere tolerance of various cultures and must grant every individual the same amount of respect and worth in the community (Taylor, 1994). This approach of Taylor also known as primordial multiculturalism is an essentialised and rigid view regarding cultural identities which states that groups bear a cultural baggage passed across generations. In contrast, the civic type of multiculturalism recognises that dynamic and permeable natures of cultures, and pushes for intra- and inter-community dialogue. This serves as the central unifying component to the claims of Parekh (2006) that in response to the cultural diversity, multiculturalism might welcome and cherish it [difference], make it central to its self-understanding, and respect the demands of its constituting communities (p. 6). Using this poi nt of view, integration proceeds in two modes (Modood, 2005). Some workers strongly and radically criticised multiculturalism; their argument is that when cultural differences and recognition are focused, power struggles and injustices are masked, specifically those that are economically related. For instance, Fraser (1995) pushed for a social justice approach which acknowledges that economic disadvantage is intertwined with cultural disrespect and that there is a need to tackle this concern by means of a concerted effort of redistributing income and recognizing individual and group differences. In the 1980s, policies of several countries in Europe, Britain most particularly, are founded on the principle of multiculturalism such as celebrating cultural differences and extending financial support to activities initiated by members of ethnic minority groups. These appeared to be employed in a variety of ways across sectors in society which covers education, employment, politics, social welfare, and health. Apparently, education was one area where this concept became converted into a state policy and included steps of encouraging more ethnic minority teachers to teach in schools that recognise and celebrate pluralistic cultures such as different histories and religions in the National Curriculum. In the work area, articulation of the multiculturalism ethos occurred in the 1980s by providing minority members with equal employment opportunities as with the majority groups and recently by means of diversity management. By adopting these strategies, organizations cultivate an inclu sive labour force, facilitate cultural understanding, and abolish racism by evaluating the individual merits of all the employees (Herbert et al. 2006). Workers criticised these developments because they have not gone beyond the celebration of cultural diversity and neglected to discuss how social injustice and ethnic discrimination originated (Troyna Carrington, 1990). As a result, debate grew considerably between multiculturalism and antiracism advocates and forced people to be biased despite having commonalties; therefore a productive dialogue is prevented (Brah, 1996). Most specifically, the multicultural project critics argued that assessing people as individuals is did not successfully tackle institutional racism affecting groups instead of simply individuals (Pole, 2001). The diversity management policy in the work area was also criticised for presuming the use of diversity in accumulating profit; in other words, business incentives are major motivators of racism eradication. This neglects both social and moral motives in the prevention of racial exclusion, leaving equal business and market opportunities (Wrench Modood, 2000 ). Research revealed that while a number of major industries have equal opportunities initiatives in place, few of them seriously plan to implement these plans. Despite the criticisms faced by multiculturalism in the work place, very little has been documented in research regarding the experiences of ethnic minorities in both workplace and institutions (Solomos, 1999). Then more criticisms emerged and these generally focused on ways wherein multiculturalism generates inadvertent consequences and novel problems that needed resolution. Particularly, multiculturalist policies have been greatly criticised for cultivating animosity between ethnic minorities for the purpose of competing for funds and granting and co-opting autonomy to unelected ethnic brokers who stifle the interests of the youth and women deemed to be the less influential sectors of society, in the hope of becoming more unified in the community (Kundnani, 2002). Multiculturalism has also been the target in presupposing that different individuals have the same level of commitment towards their respective culture and therefore fail to identify the different positions individuals occupy; as a function of their value system, life cycle, sexuality, class, gender, and so forth (Yuval-Davis, 1999 as cited in Torres, Miron, Inda, 1999). After the conflicts in 2001 in the northern towns in Britain and the bombings of July 2005, the value that multiculturalism used to have was politically questioned and multiculturalism is blamed for the division and fragmentation between ethnic groups in Britain (Pfaff, 2005; Cantle, 2002).The head of the Commission for race Equality, Trevor Phillips is the prominent figure associated with this argument. In 2004, Phillips made a controversial announcement that multiculturalism is facing effective decline and reaffirmed his concerns in 2005 that some areas in Britain are sleepwalking to segregation. Phillips (2005) as cited in Herbert et al. (2006) likewise criticised an anything goes multiculturalism which leads to deeper division and inequality In recent years weve focused far too much on the multi and not enough on the common culture. The Guardian (2006) also stated that the Secretary of State for Communities and Local Government, Ruth Kelly, shared the same concerns that ethnic mi norities live in isolated and segregated communities. Looking things from this perspective, multiculturalism is regarded as a threat to the common values shared in the British society. In response to these problems, politicians have urged for greater inter-cultural contact, integration, and social cohesion. This, according to some workers is like a return to the earlier assimilation discourses, emphasizing adherence to British values as exemplified in the endorsement of citizenship tests (Worley, 2005; Werbner, 2005). In this discourses, assimilationists see cultural barrier a key problem, instead of underlying poverty, inequalities, and racisms (Kundnani, 2002). Furthermore, the polarization discourse tended to blame members of minority ethnicities for their choice to be inward-looking and segregated. In short, the recent debates surrounding multiculturalism in Britain disregard the effect of racial exclusions in generating feelings of exclusion as well as cultural segregation (Herbert et al. 2006). Multiculturalism, Politics and Religion In a suburban community called Grigny in Czech Republic, both the Muslim and Christian population have agreed on a tolerant and respectful society to prevent any misunderstanding so that all individuals will be able to live according to their own norms. This peaceful inter-religion or inter-cultural relationship could have been an excellent example of multiculturalism if it had not been for the outcomes caused by the terrorist attacks in 9/11. The United States governments all out war on terrorism after the 9/11 attack generalized that all individuals from Islamic countries are terrorists, or have a very high potential of becoming extremists. This generalization has created paranoia amongst European nations because of the vast Muslim population in the region (Velisek, 2010). The alliance of Britain to the United States during the war against Saddam Hussein and Iraq, has led to the train bombing in London, as a form of protest to Britains participation (Lappin, 2007). The Czech Republ ic has not experienced heavy problems in terms of the heterogeneous cultures and religions that are present in their society, but with the white racism that George W. Bush started, there seemed to be an underlying discrimination and racism that has always been present, but not yet acknowledged in the society. This prejudice, if unrecognised, will lead the heterogeneous Czech Republic society to the similar path that other European nations have experienced (Velisek, 2010). Terrorism is the nemesis of democracy and destroys what may have been good in a multicultural environment. Terrorism creates a helpless society, where the ordinary citizens continuously fear for their lives and are no longer secure within the walls of their homes. It also renders the government officials in a vulnerable position, where they could not let their fear be seen and would have to put up a faà §ade that will somehow appease the ordinary citizens and bring about stability during the times where almost all political leaders are powerless. At another angle, terrorism brings about a stigma on the people who have been called terrorists and this stigma affects all individuals, even the innocent women and children belonging to the group. In the case of the 9/11 terrorist attack, the stigma was on the Muslim population (Mahajan, 2007). Aside from historical colonization citizens, immigrants are also a source of the population that has brought about changes in the European community. Immigration in Europe began in the late 1900s, where decolonization happened, and the reconstruction of the economic state after the downfall brought about by World War II took place (Velisek, 2010). Europe has opened its borders freely to allow economic growth and family unification amongst other reasons, in the region. With this free movement of trade and labourers in and out of the borders of the European countries, it is inevitable that people, whether of good intent or not, cross these internal borders almost everyday. The geography of Europe, similar to that of the United States, allows the entry and exit of persons between countries, and to monitor the migration of thousands of individuals, at different entry points costs a lot, and the legislations that are formulated for the security of the government are sometimes not effectiv e especially in areas that are difficult to reach by the law enforcers. Despite the unified efforts of the European Union to detect illegal entry of individuals, there is always a certain degree of uncertainty at which those of illegitimate intent aim to pry at (Bigo, 2009). Immigration and integration in the society has been studied and analyzed by migration scholars to evaluate or assess the European communitys capacity to accommodate migrants and their respective religions and values. Political parties have also emerged to support or pass on legislations that may or may not favour multiculturalism, and these parties each have their own supporters who believe in the same views as they have (Bale, 2008). In France, Brice Hortefeux, Minister of Immigration, Integration and Identity; expressed his concern on illegal migrants, and boasted of the French governments capacity, to determine and send these migrants back to their homes. This political move has sparked some organizations to question the free movement agreement and has been seen by some to be a failure, similar to that of the American strategy. Contrary to the ideologies Minister Hortefuex, the French government created the Pact of Immigration, which is different from that which implicitly denies the entry of immigrants into Europe. This long-term policy, which was adopted in 2008, aims to create what they referred to as Eurosurveillance where the entry of foreigners in the European region is controlled systematically (Bigo, 2009). The United Kingdom has a certain degree of uniqueness when it comes to the diversity of the people in its community. Britain has allowed the people to retain their culture, as long as there is a certain aspect in their lives that is somewhat British in nature. The British value policy that the New Labour government re-endorsed in 2007 to 2008 created varied reactions from the members of its community. The Catholics, who remained to stand by the teachings of the church, could not adapt to some of the British lifestyles such as abortion and adoption by homosexual couples. However, despite the contradicting traditions, the British public law is more coherent with Christianity compared to that of the Sharia law of the Muslims. But most Muslim women ap preciate the British law because their rights as individuals are considered compared to the Muslim tradition that women are second-class individuals and do not have any privileges at all. This is evidence that the intertwined laws, which may be secular, religious or traditional in origin has created British laws that bring comfort to the Christian, Jewish and Muslim communities in Britain (Milbank, 2009). During the 1980s Netherlands and Norway have recognized multiculturalism but have not officially integrated citizenship of immigrants into their policies. However, after the September 2001 attack in the United States, and other violence that rocked their neighbouring regions, integration of Islam has become a very controversial politico-cultural issue and often been inclined on irreconcilability. Norwegian and Dutch politicians have fairly accepted the fact that integration policies have failed in their respective regions and non-Western immigrants have become curious of being able to practice their individual rights (Akkerman and Hagelund, 2007). Women and children, in particular, have been regarded as properties rather than as human beings by Muslim men. This is what Islam has taught, and Muslims have been accustomed to this perspective that even if they immigrate to other non-Muslim countries, they still carry on with this perspective, even to non-Muslim women. An excellent example of this gender discrimination is the Islamic practice of honour killing where any Muslim can be killed if a Muslim woman has a relationship with a non-Muslim, or when she refuses to wear their veil. Statistics have even shown that more than 95% of honour killings that happened in Europe are on Muslim women who have been killed at an average age of 21. These women have been killed or tortured by their own family and almost half of the incidents on honour killings happened in England (Chesler, 2010). In Norway and Netherlands case, women and children are supposed to be protected by the Dutch and Norwegian laws however, with the Islam teaching on fa mily and values, honour killing is justified and is not considered a sin according to the Koran. Aside from honour killings, genital mutilation is also a Muslim practice that has caused debates and was dwelled on by the media. These issues have been publicly debated on in Norway and legislations have been considered to integrate the abused Muslim women into the society. The same approach was done by the Dutch government and policies to provide protection to Muslim women. The undertakings that Norway and the Netherlands went through for several years showed that womens rights is more of an individual right and the violence that victims have experienced in the past need not happen if the leftists were able to see that there should be exemptions to their anti-immigrant demands (Akkerman, 2007). Europes challenges in achieving multiculturalism have often been attributed generally to the Muslims. Lalami (2009) assessed the views of Christopher Caldwell when it comes to racism, multiculturalism and Muslims, in particular. Muslims have been considered as a stronger force in a white race-dominated European community, with the same beliefs and traditions even if they come from different lands. Caldwell believes that even as a minority, with only a 5% population in Europe, Muslims still demand for recognition of their culture and traditions. However, Muslim culture appears to be more on the violent and oppressive side. Statistically, most crimes and other minor offenses are relatively high in areas where there are Muslim populations. Most of Caldwells racist views were also contested, citing instances to which Caldwell may have simply refused to look for further evidence and consider something good in the minority that threatens him so much. Caldwells discriminating vision was tha t of Europe without the Muslims in it (Lalami, 2009). This kind of ideology, apart from being a racist, is an example of a European only perspective and contradicts all the founding principles of the policies set by the EU on multiculturalism and minority rights. Murray and Simcox (2010) discussed on the current situation of Islamism and multiculturalism in Britain. They reported on the actions that Muslims do in Britain when racism occurs, and the impact that it may bring about to the non-Muslim members of the community. The observations that Murray and Simcox (2010) made shows that the British society is still tolerant of the actions of Muslims, as long as they are not hate crimes. Police enforcers have been instructed not to make any arrest on Muslims who voice out their emotions on issues similar to that in Afghanistan or Iraq, provided that they do no harm to other people in the community. This instruction has been given because the British government does not want to create any tension between the Muslims and the British community. The demographics of terrorists and those who help fight the terrorist were shown to be coming from one region, which implies that the region has an underlying civil war, although not completely recognized by the government and it is still not as evident (Murray, 2010). The freedom that the British government provided to the Muslims only encouraged the latter to be aggressive, as it has already been inherent to Islamism. These observations have been vocally expressed by Britains Prime Minister Cameron, where he demanded a more strict approach on Muslims who preach about hate and war, and involve themselves in terrorism and extremism. Cameron also emphasized that Britains, as well as that of the entire European community, have been very cautious so as not to stir any arguments on racial discrimination. Britains hands-off tolerance on Muslims has not helped in creating a society where different cultures will be able to live harmoniously with each other, and even brought about Britains failure when it comes to fighting terrorism because they have been dubbed by the United States as the haven for terrorist groups. This implies that it is not only the European community that notices this truth, but other countries as well (Burns, 2011). The French president Nicolas Sarkozy has expressed the same views and identified the same group of people to be the cause of their problems Muslims. He started a campaign calling on the immigrants to be French Muslims rather than continue to live as Muslims in France. This is a call for integration, however, Marine Le Pen has considered Sarkozys move only as a political tactic (Heneghan, 2011). Europes culture is changing, and it is inevitable basically because of the effect of immigration brought about by the societys economic needs. However, religion seems to be the most evident divider among the different members of the community especially when teachings begin to be questioned and rights to perform several customs have been deprived. It is not the fight over jobs or benefits, but simply the exercise of beliefs to which the non-EU people want to be recognized (Lalami, 2009). There seems to be a similarity in terms of the goals that these religious congregations want to achieve, other than recognition, and it is to invite people into their religion, as well as demand that the laws of the society must be in accordance to their teachings. This diversified demand and attempts of each religious congregation to change Europe are probable reasons why multiculturalism in Europe has not yet succeeded. Europe, aside from the Middle East, has the most number of Muslim population compared to the United States and Canada. The United States has Asian and Mexican immigrants and a small Muslim population, and multiculturalism has succeeded in this region. Although Europe and the United States have a democratic form of government, the effect on multiculturalism to these regions are completely opposite, primarily because of the religious institutions and teaching to which the immigrants are free to exercise as part of their minority rights. Asians and Mexicans, or other Latin America nationals have almost similar beliefs and their religions do not teach of the justification to invoke violence as opposed to the Muslim teachings in the Koran where a religious war or jihad can be called upon Muslims and wage war against non-Muslim nations. This is the main reason why multiculturalism has been difficult to observe in Europe. The totalitarian perspective of the Muslims has a tendency to bring a bout extremism because of their entirely different values that are sometimes publicly unjustifiable but because these Muslim immigrants are in a democratic country, their actions and religious practices remain to be a part of their right, and in some cases, the laws that govern their community supersedes that of the states legislations. Islamic teachings do not aim to integrate Muslims with other religions, nor does it treat other religious congregations as equals. It is part of the Islamic teachings to impose ideologies that are parallel to that with their Koran and promote the religion even in nations where they are considered the minority (Lappin, 2007). Tolerance: Hope for Multiculturalism in Europe A good example of a religion that appears to mingle and co-exist perfectly with that of either the Muslim or Christian community is Hinduism. Hinduism is based on teachings, and there are no texts that demand to be followed. The religion is more like a way of life rather than being called a religion itself. It is the religion dominant in India, which has allowed the Muslims and Christians to live in harmony because it does not seek to convert people or encourage people to join their community. This is the main difference between India and Europe, where the former has been able to be both democratic and multicultural for more than 50 years, while the latter has been in continuous turmoil with the Muslim minorities in the region. The approach in India on the Muslim community was that of tolerance thesis, wherein the culture of the majority tolerates that of the minority. Hindu tolerance is not based on relativism, and respects the psychology of the situated self, where the behaviour of an individual is influenced by the norms of the community that they belong to, and different communities have their own norms. This tolerance has provided non-Hindu communities their own space to live according to the norms that they have been accustomed with (Mahajan, 2007). Compared to India, minorities in Europe are demanded to turn their backs on their religions and culture to be able to integrate in the society which has led to different militant groups all aiming for equality including the exercise of their customs. But Europeans have always been the dominant community since historical colonization and even until now where they still regard dark-skinned individuals as their slaves (Banus, 2007). Ironically, they seem to have met a match in the Muslims, who in their own way are a dominant community as well and have retaliated significantly when their customs were prohibited or banned. Tolerance in its liberal context deals with the individuals capacity to recognise autonomy, where the customary beliefs of a particular religious congregation can only be questioned by the members and all issues concerning them is not of concern to the other religious community. India was able to deal with multiculturalism with tolerance, respect and the situated self, even without the liberal ideologies. Multiculturalism may be achieved simply by respecting and understanding the roots of a religious community. Although Europe cannot do away with the vigilance of the threats of terrorism, it must be able to accept that there are different cultures and values that may seem absurd, or even grotesque, in as much the same way as minorities like the Muslims and Roman Catholics, find some practices of the European liberal lifestyle to be as misshapen as well. How has Europe accepted multiculturalism? From an earlier glorification of the political project that is multiculturalism, the backlash as of late has been quite prominent. Initiatives to promote multiculturalism in Europe have been going on since the 1960s. These have included programs and services geared at public recognition of national minorities or ethnic groups, in education, socials services, religious accommodation and others. Vertotec and Wessendorf (2007) enumerated the broad range of multiculturalism efforts around Europe, which may vary in application from country to country, including: 1. Public recognition: The idea is to provide support for ethnic majority organizations, activities that spread awareness about diversity, and facilities. There were also public consultative bodies which incorporate ethnically diverse organizations. 2. Education: In the schools, there was ample consideration and respect for dress codes and recognition of gender-specific practices. Moreover, curricula were created to reflect the diversity of the school population and to orient ethnic students with the culture of their peers in order to raise their self confidence. Teaching was available in the mother tongue and support for ethnic languages was offered. The establishment of religious-private or publicly-funded schools was also allowed. 3. Social services: Multiculturalism was also adopted in social service by allowing the dissemination of information and training of public employees, healthcare providers, social workers, the police, and courts in culturally-sensitive practices in the performance of their duties. 4. Public materials: Campaigns to promote health and provide information to state-sponsored services are made available in diverse languages. 5. Law: The law provided for cultural exceptions such as the exemption of Sikhs to wear helmets when riding motor vehicles, taking of oath through the Quran or the Bhagavad Gita, the recognition of marriage performed in other religious persuasions, as well as recognition of culture-specific provis

Anthropology - Lucy in Hadar :: Anthropology

Anthropology - Lucy in Hadar In a search to find our ancestors, several anthropologists have found evidence to support their conclusions. In the films about Don Johanson's discovery of Lucy in Hadar, one may be very intrigued by the first film but very disturbed by the second film. I was very intrigued by the findings of the Australopithecines. The idea that Lucy, the skeleton found in Hadar, Africa, was closely related to the human species was amazing. Lucy was bipedal and her brain was smaller than that of modern humans. Lucy resembled an ape and was able to make tools to find food and weapons. Hadar, Africa was believed to be a heavily vegetated area but had evolved into a dry and desolate desert. After Lucy died, it was difficult to find her remains due to erosion and sediment in the body of water in which she died. Johanson and his team worked were able to use the advancement of technology to calculate about how old Lucy's remains were. The second film by Johanson seemed to disturb me because it discussed how some believe that all primates are killers and it portrayed this idea in film and in television. I disagree with the idea that all primates are predators and are always hunting harmless animals and destroying things. I understand that some primates must rely on hunting as a source of survival but I believe the portrayal of primates as barbaric in the film was unnecessary. In the second film, the primates were shown destroying piles of bones and throwing large objects. Johanson's film disturbed me in others parts. For example, when Lucy was killed by a lion and dragged into a tree. It seemed almost as if Lucy's hearing was not keen enough and therefore she was unable to escape the lion. It is a very crucial portion of the circle of life but the idea of Lucy being killed and dragged into a tree to become dinner for a hungry lion bothers me because of the direct link of Lucy to humans. I believe that Lucy is one of the first Australopithecines closely related to the human species for several reasons. Although she had a small brain, Lucy could make tools, use a fire for heat, and use sticks to gather termites for food.

Characterization in The Remains of the Day :: The Remains of the Day

Characterization in The Remains of the Day    The Remains of the Day is a book that believes in defining its characters to remarkable detail. Even minor characters are brought to life, using a variety of methods; some subtle, others more overt. This essay will discuss the entire novel - just the first eight pages. Many novels would still only be setting the scene at this point but, with The Remains of the Day, many of the main characters have already been described in a fair amount of detail. Creating detailed and believable characters is usually a key factor in a book's success. If a story contains rich, fleshed-out characters, readers will be able to understand and empathise with them, so becoming more enveloped by the narrative and, consequently, more enjoying the book. There are, of course, exceptions; in some cases characters are left deliberately vague so as to increase the atmosphere surrounding them, for example. However, The Remains of the Day is a book which believes in defining its characters to remarkable detail. Even minor characters are brought to life, using a variety of methods; some subtle, others more overt. This essay title does not refer to the whole novel, though - just the first eight pages. Many novels would still only be setting the scene at this point but, with The Remains of the Day, many of the main characters have already been described in a fair amount of detail. There are, generally, two methods of characterization. One involves merely stating character traits (along the lines of "the man was arrogant and obnoxious†¢ - note that this is an example and not a quote from the text), a method which Ishiguro does not use in great abundance. He much prefers to reveal character information in more subtle and oblique ways, often through their actions and words. This allows readers to judge characters partly for themselves, without having them explicitly prejudged by the writer. The character of Stevens is unique amongst the others in the novel, as it is written from a first-person perspective and he is the narrator. Ishiguro uses a wide variety of techniques to develop Stevens' character during the first eight pages. The very fact that the novel has a first-person narrative is significant. This usually allows readers to know and understand more about the narrator's character, as the text is ?written' by him. Characterization in The Remains of the Day :: The Remains of the Day Characterization in The Remains of the Day    The Remains of the Day is a book that believes in defining its characters to remarkable detail. Even minor characters are brought to life, using a variety of methods; some subtle, others more overt. This essay will discuss the entire novel - just the first eight pages. Many novels would still only be setting the scene at this point but, with The Remains of the Day, many of the main characters have already been described in a fair amount of detail. Creating detailed and believable characters is usually a key factor in a book's success. If a story contains rich, fleshed-out characters, readers will be able to understand and empathise with them, so becoming more enveloped by the narrative and, consequently, more enjoying the book. There are, of course, exceptions; in some cases characters are left deliberately vague so as to increase the atmosphere surrounding them, for example. However, The Remains of the Day is a book which believes in defining its characters to remarkable detail. Even minor characters are brought to life, using a variety of methods; some subtle, others more overt. This essay title does not refer to the whole novel, though - just the first eight pages. Many novels would still only be setting the scene at this point but, with The Remains of the Day, many of the main characters have already been described in a fair amount of detail. There are, generally, two methods of characterization. One involves merely stating character traits (along the lines of "the man was arrogant and obnoxious†¢ - note that this is an example and not a quote from the text), a method which Ishiguro does not use in great abundance. He much prefers to reveal character information in more subtle and oblique ways, often through their actions and words. This allows readers to judge characters partly for themselves, without having them explicitly prejudged by the writer. The character of Stevens is unique amongst the others in the novel, as it is written from a first-person perspective and he is the narrator. Ishiguro uses a wide variety of techniques to develop Stevens' character during the first eight pages. The very fact that the novel has a first-person narrative is significant. This usually allows readers to know and understand more about the narrator's character, as the text is ?written' by him.

The Possibilities of the Gap Year Essay -- The Gap Year Abroad

A gap year is a year off of academics, which provides time to explore interests and help determine career choices, containing both positive and negative aspects to consider. A gap year can be spent in a several ways from internships, working, volunteering, or traveling and exploring interests. It can provide students with life impacting traits that can provide a better future and greater outlook on life. If taken seriously, a gap year can have many positive effects on education and the motivation to continue school. Although gap years can be very expensive, it can overall be an opportunity of a lifetime, to create clear academic goals. Although a gap year is most often taken between high school and college, some students decide to take one after under-graduate school and before graduate school or entering the workforce. If a gap year is planned properly, it can help a students take school and life more seriously impacting their entire life. In the UK and similarly in Australia, 11% of university bound students take a gap year (MacDonald 1). Meaning, that almost one in ten students, in the UK and Australia, whom already were planning on attending a university, take part in a gap year. One reason gap years have become popular is that parents have noticed that students are going to college because it is expected of them or for the social aspect, not because they have clear education or career goals in mind (Bull 77). This causes some parents to rethink the idea of a gap year, because college tuition is increasing every year and they do not want to send their child to school if they are not going for the right reasons. Most ‘gappers’ choose to take a gap year because they want adventure, independence, or they want something more that... ...ons of College and Experiences of Stress Prior to and Through the College Career.† College Student Journal 47.4 (2013): 635-643. OmniFile. Web. 19 March 2014. MacDonald, G. Jeffery. â€Å"Gap Year ‘Before College Gives Grads Valuable Life Experiences.‘† USA Today 18 June 2008: 1-3. USAToday.com. Web. 14 March 2014. O’Shea, Joseph. â€Å"Delaying the Academy: A Gap Year Education.† Teaching in Higher Education 16.5 (2011). 565-577. Web. 16 March 2014. Sarouhan, Jane and Sarouhan, Jason. â€Å"Your Goals, Your Life, Your Gap Year.† CollegeXPress Magazine (2013): 22-25. OmniFile. Web. 14 March 2014. Sutherland, Paige. â€Å"College Offers to Pay Students to Take Time Off.† APFinancial News (2014): 1-2. Newswires. Web. 14 March 2014. Torpey, Elka Maria. â€Å"Gap year: Time Off with A Plan.† Occupational Outlook Quarterly 53.3 (2009): 26-31. Business Source Complete. Web. 14 March 2014.

Speech Summary

Hannah Smith 30 December 2012 Clinton Speech Summary The main idea of William J. Clinton’s speech â€Å"Remarks to the Convocation of the Church of God in Christ† is that the United States is becoming more violent every day, many innocent children are dying every day, and that he wants the American people to start doing something about it. In his speech Clinton spoke at the church where Martin Luther King Jr. last delivered a sermon about freedom. Clinton used the opportunity to address issues of crime, violence, and family as he launches his plans to make America safer for future generations.He addressed many stories where young kids were being killed and being violent towards others. Clinton’s main argument is that the people of America need to lower the crime rate in the United States and make health care available for everyone. In his speech, Clinton claims in lines 62 and 63 that a hundred and sixty thousand children stay home from school every day because t hey are scared they will be hurt in their school. Clinton is saying that violence and crime is affecting many of the children here in America. In line 19, Clinton claims that the American family is being destroyed.Clinton is claiming this as he is reenacting what Martin Luther King would say if he was still present on this Earth. In line 58, Clinton backs up his argument that we need to lower the crime rate by stating a statistic that more than 37,000 people die from gunshot wounds in this country every year. He also says in line 20 that gunfire is the leading cause of death in young men. The audience of this speech is the people of America, the members of the church that Clinton is speaking at, and anyone that is willing to make a change in America.For example in the speech Clinton specifically mentions â€Å"so I say to you today, my fellow Americans, you gave me this job, and we’re making progress on the things you hired me to do†. In lines 147 to 149, Clinton talks about how the people of the church should stand up for what is right because they are filed with the spirit of God. Towards the end of Clinton’s speech he talks a lot about the things he would like the audience to do and accomplish. In lines 149 and 152, he says that he wants the church to make a partnership.He also says that he wants America to be there to give structure, discipline, and love to the children of America. In the last two paragraphs of the speech Clinton talks about how he wants the audience to recognize that the ravages of crime and violence are due to the breakdown of families, communities, and the disappearance of jobs. Clinton also tells the people to honor the life and work of Martin Luther King and to honor the meaning of the church. He wants the people to replace guns with books, give the children a future, take away despair and give hope, and rebuild families, neighborhoods, and communities.

Controlling Trafficking in Women Essay

Trafficking of human beings, especially women and children, has become a worldwide phenomenon that affects all countries regardless of economic status. It is an illegal commercial trade wherein human beings are coerced to work against their will and are subjected to abusive environments. These services include include prostitution, arranged marriage, begging, domestic servitude, and forced labor. No matter what the country is or what services they are supposed to render, most trafficked women are held against their wishes, abused, and make little or no money.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The Global Alliance Against Trafficking in Women defines trafficking as â€Å"All acts involved in the recruitment or transportation of a woman, within or across national borders, for work or services, by means of violence or threat of violence, debt bondage, deception or other coercion† (Caldwell). It entails the use of various forms of coercion, fraud, intimidation, and brute force to obtain labor and other services for little no benefit to the person being trafficked.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Human Trafficking is not a new practice. This global trafficking business that reaps huge profits for traffickers and their collaborators has been present since the start of civilization. What is new is the sophistication and complexity by which it is carried out. The shocking thing is how this type of trade actually flourishes in this â€Å"time of enlightenment† where the rights of   human beings are given utmost importance. It is a violation of human rights whenever a human being is placed under any conditions against his/her will. This phenomenon of the contemporary era can be regarded as â€Å"the modern day equivalent of slavery† (â€Å"Trafficking in human beings†). It is of the utmost importance that this practice of subjecting people to slave-like conditions be put to a stop.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Women form the majority of human trafficking victims and are the ones most at risk. They are especially vulnerable due to the lack of employment opportunities. Oftentimes, traffickers promise them good jobs and better lives, but they only become prostitutes and sweatshop workers. Agents and brokers arrange their papers and transport, but when they reach their destinations, they discover the real nature of the work. The women often experience rape and other forms of violence and are enslaved   in abusive conditions where a bid for freedom is nearly impossible, even lethal. Extent of the Problem   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Trafficking is a problem of global proportion affecting virtually every country. According to the United Nations, human trafficking generates around 5-7 billion dollars each year (Raymond). It is currently one of the most lucrative types of international crime, only next to arms trafficking and illegal drugs (International Labour Organization). But unlike arms and drug trafficking, the punishment for human trafficking is relatively light in most countries (Raymond).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Determining the extent of and getting the exact statistics on human trafficking has proven to be a daunting task due to the illegal and underground nature of the activity. Researchers provide different estimates on the number of individuals being trafficked each year. A US Government report in 2004 estimates a figure of about 600,000-800,000 individuals trafficked annually across borders (â€Å"Trafficking†), the majority of which happening in â€Å"South East Asia, Japan, Russia and Europe† (â€Å"Trafficking in human beings†). The aforementioned figure does not include those who are â€Å"trafficked internally† (â€Å"Trafficking†), and the United Nations reports that up to 4 million people are transported worldwide each year (Raymond). Women make up around 80-90 percent of all human trafficking cases, and majority of them are sexually exploited either through sexual slavery or forced prostitution (â€Å"Trafficking in human beings†). Factors Influencing the Trafficking of Women   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Trafficking of women is a rapidly growing problem and several factors have led to its growth. In order for appropriate measures to take place, these factors should be identified and addressed. In order for the government to counteract its development, a coordinated response from international and regional authorities that addresses the major factors and root causes of the problem should be enacted. In addition to this, prevention measures should be done such as information dissemination, empowerment, and education of women in order to avert possible victimization and re-victimization.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   One of the major factors influencing the trafficking of women is the lure of easy profit in prostitution and other forms of commercialized sex (United Nations â€Å"Further Actions†). Researchers and human rights advocates also point out that the demand for women’s bodies from the male population drives trafficking patterns. The male demand for sexual prostitution, coupled by the increasing poverty, drives women into vulnerable situations that are exploited by sex traffickers. For women, unequal labor opportunities, gender discrimination, and other restrictions and gender-based stereotypes have led them to seek employment opportunities in other countries.   Other driving forces include â€Å"discrimination against women; restrictive migration laws; a lack of information about the realities and dangers of trafficking and insufficient penalties against traffickers† (â€Å"Trafficking in human beings†). Prostitution and Sex Trafficking   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Trafficking of women comes in three most common forms: sex tourism, mail-order bride services, and prostitution (Raymond). The link between trafficking and prostitution is a clear one. The demand for commercialized sex is the biggest driving force behind the trafficking industry. It provides the economic incentive for traffickers to perpetrate the exploitation of women. For example, reports show that an increase in human traffic accompanies places where military troops and peacekeeping forces are stationed (CATW International).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Prostituted individuals have little or no protection from harm and violence due to their profession. Their bodies, being treated as commodities, are often subject to abuse and debasement. They also often suffer severe physical and mental problems due to injuries caused by such abuse (CATW International). The National Security Presidential Directive on Combating Trafficking in Persons states that â€Å"prostitution and related activities are inherently harmful and dehumanizing, identifying these activities as contributing to the phenomenon of trafficking, and opposing the regulation of prostitution as a legitimate form of work for any human being† (qtd. in Raymond). Anti-Trafficking Legislation   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There is a need for comprehensive legislation and anti-trafficking laws that centers on the victims’ interests and issues. Several laws exist, such as the United Nations Protocol to Prevent, Suppress and Punish Trafficking in Persons, especially Women and Children (also referred to as the UN Trafficking Protocol) which demands corroborating territories to fight the spread of human trafficking by â€Å"protect[ing] and assisting victims of such trafficking† and â€Å"promot[ing]   cooperation among states in order to meet those objectives† (United Nations â€Å"Protocol†).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   United States President Bush signed a Human Trafficking bill this January, renewing the   Trafficking Victims Protection Act. This is the first federal law for the punishment of traffickers and that especially addresses the issue of trafficking (â€Å"Bush Signs†). Also, at the Fourth World Conference on Women in Beijing in 1995, the Beijing Platform for Action addressed the trafficking of women in the context of abuse and violence against them (â€Å"Trafficking in Women†) rather than regarding them as criminals or illegal migrants. Many countries around the world are also currently doing modest initiatives to eliminate the human trafficking trade. Criminalization of Purchasing Women for Prostitution and Punishment for Traffickers   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   One solution being proposed to decrease the traffickers’ incentive of transporting women is the legal prohibition of purchasing sexual services. This is rooted on the idea that prostitution (legalized or not) increases trafficking rates (CATW International). Men who purchase women for sex are major players in the supply-demand chain driving the trafficking industry. In order to decrease demand, those purchasing the service should be penalized (Bortel). This is but a logical extension to the premise that since illegal to provide such services (in many countries, the prostituted women are also punished by law), it must also be illegal to obtain them (Bortel).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another obstacle to the fight against trafficking is that the traffickers are rarely caught or punished, and if they are they are just penalized for the equivalent of a minor crime (Smith). In addition to this, many countries consider victims as illegal aliens, and are deported or penalized, while the traffickers get away scot-free. In the United States law practice, there is an attitude that â€Å"trafficking in women qualifies as a lesser crime than trafficking drugs† (Bortel). In this light, legislation that gives harsher penalties to traffickers must be enacted, including strengthening existing laws that protect the rights and interests of women. Works Cited Bortel, Angela. â€Å"Ending Trafficking in Women: A Victim-Centered Approach to Legislation.† Professionals for Cooperation. Jun. 2001. Moscow State University. Accessed 19 Apr. 2006 . â€Å"Bush Signs Anti-Human Trafficking Bill.† CBS News. 10 Jan. 2006. Associated Press. Accessed 19 Apr. 2006   Ã‚   . Caldwell, Gillion. â€Å"Trafficking Women in the Former U.S.S.R.† The Trafficking of NIS Women   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Abroad. Sept. 1997. International League of Human Rights.   Accessed 19 Apr. 2006   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   . CATW International. â€Å"Statement by CATW at the United Nations Commission on the Status of   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Women.† Coalition Against Trafficking in Women. 5 Mar. 2003. Accessed 19 Apr. 2006   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   . International Labour Organization. International Labour Office. â€Å"A global alliance against forced   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   labour.†Ã‚   Global Report under the Follow-up to the ILO Declaration on Fundamental   Ã‚  Ã‚   Principles and Rights at Work. Geneva: 11 May 2006. Raymond, Janice G. â€Å"The Ongoing Tragedy of International Slavery and Human Trafficking: An   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Overview.† Coalition Against Trafficking in Women. 29 Oct. 2003. Accessed 19 Apr.   Ã‚  Ã‚   2006 Smith, Virginia. â€Å"Trafficking women and children.† Catholic New Times. 20 Mar. 2005.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   LookSmart, Ltd. Accessed 19 Apr. 2006 . â€Å"Trafficking.† Anti-Slavery: Today’s Fight for Tomorrow’s Freedom. Anti-Slavery International.     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Accessed 19 Apr. 2006   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   . â€Å"Trafficking in human beings†. Wikipedia. 11 Apr. 2006. Wikimedia Foundation.   Accessed 19   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Apr. 2006 . â€Å"Trafficking in Women.† Women Watch: Information and Resources on Gender Equality and   Ã‚   Empowerment of Women. 22 Nov. – 17 Dec. 2004. United Nations. Accessed 19 Apr.   Ã‚  Ã‚  Ã‚   2006 . United Nations. â€Å"Further actions and initiatives to implement the Beijing Declaration and   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Platform for Action,† Women Watch: Information and Resources on Gender Equality and Empowerment of Women. 16 Nov. 2000. United Nations. Accessed 19 Apr. 2006   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   . —. â€Å"Protocol to Prevent, Suppress and Punish Trafficking in Persons, especially Women and   Ã‚  Ã‚   Children.† UN Nations Crime and Justice Information Network. 15 Nov. 2005. United   Ã‚   Nations Office on Drugs and Crimes. Accessed 19 Apr. 2006   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   .   

New Product Launch Marketing Plan Essay

Our company is Audi AG. Audi is headquartered in Germany and is a subsidiary of Volkswagen since 1966. Founded in 1909 by automotive pioneer August Horch, Audi specializes in high end and luxurious automobiles (â€Å"Audi Club North America Northeast â€Å", 2014). Audi’s cars collection is comprised of sedan, SUVs, convertible, coupe, diesel and hybrids. Audi is one of the three biggest luxury cars companies in the world. Our plan is to launch our newest headlights technology along with thousands of new cars around the globe. The automobile market is driven by technology and Audi intent to be the premium brand (â€Å"Audi Ag†, 2014).We intent to do so, by delighting our customers worldwide (â€Å"Audi Ag†, 2014). Safety is the number one decision motivator when purchasing a car regardless of where you live and Audi wants to capitalize on that. To predict our consumer’s buying impulses, we will rely on social, cultural and personal factors (Kotler & Keller, 2012).Now is the best time to launch such a product as people drive more and more due in part to recent planes crashes and disappearance. By making night rides safer, Audi intent to gain an edge against its competitors and increase annual sales. Germany and the USA will be our launching platform. We intend to maximize our sales by putting together a strong advertising campaign. We will be utilizing social media like Facebook, Twitter, Instagram, we will also advertise via television, radio, billboard, etc. Our advertising team is composed of Me Philippe Biboum, Kevin Mobley, Kirkland Browne, Dana Cannon, Tameika Mclean and Johanna Gutierrez. We are highly qualified and we have combined over twenty years of experience in this field. Here are the components of our plan. Executive summary Situational analysis Market growth potential and competitive analysis Segmentation, target market, and positioning Pricing and distribution strategies Marketing communication plan Financial information(including forecasting demand, break-even, sales, promotional budget, and marketing expense) Intended marketing objectives for Y1, Y2, and Y3 Evaluation and control metrics and methodology to measure performance Contingency planning Situational Analysis The â€Å"Audi of America News Channel† (2014) website stated that in July 2014, Audi increased its sales by 11.9%. This represents the 43rd consecutive record sales for our brand. The launch of our new headlights technology will increase sales even more. Germany and America will be our test launch and we are confident that it will be a success. Our target markets are rich men and women as well as families. Our product will be sold to every individual who is able to purchase and maintain a luxury car. We have a wide collection of cars to will fit everyone lifestyle. In terms of demography, our product aims at people between the age of 25 and 60 who have a lot of money. We recently have been making cheaper car to capture the consumers less than 25 years of age. Audi is aware of the fact that gender, family status and age influence car buying, that is why we built certain models fit younger generation like the A6, SUVs and sedan for families and coupe for single people. Geographically speaking, Audi knows that car buying differ according to the location. Our product will be appealing to individuals who live in the outskirts of big cities, or deep in the country because they often have to drive on roads that are not well lit. Social class, personalities and lifestyles divide the market into psychographic segmentations. Audi’s cars are aimed at upper social classes. We target individual who like a flashy lifestyle and want to show their wealth because we know they can afford the technology. About the market growth, we know that there is a need for a product such as our new headlights. According to the Highway Loss Data Institute (HLDI), good quality headlights are one of the best ways to avoid car crashes (â€Å"Insurance Institute for Highway Safety†, 2012). The recent  plane crashes along with airfare are driving people to drive more and more. We know we will increase our sales as long as we have a strong marketing campaign to advert ise our product. SWOT analysis One of the strength here is that our product provides a safer nighttime driving experience for drivers who do long distance driving. The cost to add the feature will increase the purchase price of the vehicle and this is a weakness. An opportunity could be the effective utilization of marketing approaches will help to determine market need (i.e. surveys) and gain a competitive advantage (promotion, placement/positioning. Audi’s competitors such as BMW, Mercedes Benz, etc. can use the same or similar product if there is no patent on the development of the product and this is a threat to our bottom line. Our key to success here is to respond to consumer demand by creating a product they want and need. That product is the new headlights technology. This product will separate us from our competition because it is an innovation, it will help save lives and increase our bottom line. Market growth potential Audi’s goal is to slowly integrate their LED headlight technology into all of their vehicles. They will begin by installing them in higher-level class of vehicles as an â€Å"upgrade† option. Brighter, longer lasting headlight bulbs will reduce the cost of replacing regular bulbs, and brighter headlights will increase driver visibility at night. Audi expects competitors to install similar devices in their vehicles; however, Audi believes their version is longer lasting, brighter and safer for Audi drivers as well as, other drivers on the road. Competitive Analysis The automobile industry is fiercely competitive in the United States as well as, internationally. In 2006-2008, the automobile industry suffered a significant financial loss, especially the big three in Detroit. Foreign automobile manufacturers took advantage and saw growth. While some Asian and European manufacturers also suffered, many upgraded base models to entice buyers to purchase their product. Automakers did what they could to gain the upper hand against their competitors. Audi was no different, seeing a drop in sales during this time. For many customers, safety, reliability, and  fuel efficiency are increasingly important, more so than flash, speed, and power. The safety and visibility of an Audi driver is a priority Audi is attempting to increase. Segmentation The market segmentation has spate, but distinct parts: geographical, psychographic, and demographic. Audi will use geographical sales statistics to determine where sales are highest. Introducing upgrades and changes to Audi vehicles to the customers who buy them more frequently will benefit Audi and satisfy customer demand. Audi is responding to increasing customer demand for safety; therefore, increasing driver visibility satisfies customer demand. Moreover, the longer lasting, brighter headlights benefit teen and elderly drivers who may become easily distracted or have difficulty seeing at night. The increase in safety may also decrease accidents, which will make insurance companies happy. Target Market Audi is not specifically targeting one particular group; however, brighter lights will benefit drivers with limited experience or with poor vision or night vision the most. Elderly drivers are more likely to benefit from brighter headlights to increase their visibility at night. The headlight feature is not limited to elderly drivers though, all drivers can benefit from the safety feature. Audi expects high customer satisfaction and will eventually implement the LED headlight in all of their models. Any driver concerned for safety is part of the market Audi is targeting. Longer lasting lights means less maintenance cost, and brighter lights means other drivers can see the Audi sooner, and the Audi driver can see the road or and any debris in the road, sooner. Positioning Positioning is important, and precise placement of the headlight translates to better driver visibility. However, regardless of how bright or long lasting the headlight is, defensive, non-distractive driving is key to reduce traffic accidents and avoiding road hazards. Moreover, the ability to see an item in the road sooner will help the driver prevent a collision; however, failure to pay attention to the road will increase the potential for at-fault accidents and collisions. While many discard some features as â€Å"unnecessary,† brighter, longer lasting headlights is a product Audi feels  confident implementing, and confident customers will respond in an overwhelmingly positive way. Pricing & Distribution When looking at pricing and distribution there are several factors to be considered. The wholesaler’s will always calculate its prices by adding the cost of the product itself (headlights), wages involved in the production, the overheads and cost to deliver such. Then, after the wholesaler calculates a reasonable mark-up, the product will then be sold to Audi. It is then Audi’s job to make the best out of this product by the promotion it carries out. Before Audi agrees to any business with a headlight manufacturer Audi strategizes and plans a how to price and distribute. Audi is a well-known luxurious vehicle where they now will have an added feature to promote safety. The sales potential are very high as we are targeting those that enjoy road trips, those that are behind the wheel for extended amount of hours. Audi then has to reanalyze its decision and consider losses, what if this does not work, how this will impact our business, what are other cost effective routes we can take. These are all considerations Audi has to take into play if the brighter headlights for their vehicles do not create more sales. This is going to be considered as a standard on all of Audi vehicles, it is not an add on feature Audi plans of charging extra for. Marketing Communication Plan Audi believes in its product. Before a company can be successful it must build its own awareness. Audi has built that awareness! Every day you see accidents caused by poor visibility due to poor lighting. Audi will use this to their advantage when marketing and communicating to its customers and potential customers the advantages of Audi’s new improved headlights. Furthermore, it is advantageous for Audi to stress the fact that the price tag of the vehicles have not changed due to the improved and upgraded headlights. Audi has been dedicated to communicate to its customers, potential customers and competitors that they have the solution for accidents caused by poor visibility due to poor lighting. They are advertising this through every mean of communication possible. Then internet/ media is a huge marketing communication source, the radio, newspapers, billboards, and the public itself by word of mouth. When driving  on the road if you see an Audi vehicle you will see the di fference in their bright headlights when compared to other vehicles. Asserting the fact that you communicate with all of your customers and potential customers plays a vital part in how successful this will be. Audi has identified families and one of their targets and this is the main target we are communicating our new product to. Audi has partnered and networked with different sources such as â€Å"safety programs† and/ or famous people, have also taken it a step ahead by recording infomercials on highways, dark roads and valleys to show its costumers the strength behind the new headlights their vehicles have. Audi has been servicing consumers upwards of one hundred plus years and Audi intends on being a provider until the end of time in order to stay relevant in the automotive industry Audi is aware of the evolving of automobiles. Audi has done its research throughout the years and through the years consumer safety has remained the number one factor when building an effective brand. Audi has continued to serve the consumer while remaining at the head of its class of Luxury automobiles. In past research through the National Highway Traffic Administration Audi found that one of the major issues of car accidents within the United States stemmed from blinding headlights (NHTA, 2013). The new product that Audi seeks is to install the LED headlights with objectives based around consumer safety first as well as profits. The objectives provided focused on the product from beginning to end starting from year one when Audi began searching for the new product to elevate the company. Audi will definitely captivate its target audience as well as reach its sales growth, once it begins manufacturing the product and getting the products in its show rooms. Objectives: Year 1 Completed research on issues surrounding vehicle safety Find the issue and find a product that will assist in increasing consumers comfort when driving Find target audience Year 2 build a Safe brand to suite consumers’ needs  implement the strategy in vehicles that target our initial consumer market (families) seek profits of upwards of 10-15 percent within the first year Year 3 Implement products in remaining vehicle models that service all consumers. Seek to increase Revenue another 10 to 30 percent Begin research on new product to assist with current features Financial Information It is imperative that the financial outlook of Audi for 2014 is predicated on the prior performance drivers. In 2013, the Audi A4, A6, Q5, and Q7 experienced increased sales from the previous years over the other vehicle models. The A4 and A6 belong to the sedan category and the Q5 and Q7 are in the SUV/crossover category. That being said, it is forecasted that these same vehicle category’s sales will continue to increase in 2014. Therefore, the introductory marketing of the new headlight designs should be donned in the aforementioned vehicle models. Moving forward, the following financial data, to include forecasted demand, sales, break-even point sales/units, and marketing/promotional budget expense, shall represent the four top selling vehicle models. Audi is looking to increase revenue by four percent annually over the next three years. With the addition of the enhanced headlights, Audi believes the projected forecasts will be successful. Figures A – D illustrate the proposed forecasts for each vehicle. Figure A. Figure B. Figure C. Forecasted Break-Even Point Analysis Figure D. Evaluation and Control Metrics Utilizing control metrics to measure the success rate of employed strategies is a very important aspect of the marketing plan. Ensuring the success of the chosen methods of marketing is needed to determine if changes should be and/or can be made to increase revenue. There are a variety of metrics tools that can be used to benchmark marketing data, but identifying four of  them will suffice for this particular analysis. 1 Market Size – the number of units sold to a market in a specific period of time (1 year). 2 Market Share – the number of units sold in a specific period of time that represents a percentage of the entire market size. 3 Brand Awareness – Actual and potential customers being able to identify the Audi brand. 4 Customer Satisfaction – Customer’s perception of Audi’s product and service delivery. (www.dobney.com, p.4-25). Contingency Planning The contingency plan for Audi headlights is very simple. As headlights are already used on every make and model, these advances in technology are not the reinvention of the wheel. These changes propose no danger to the continued success of Audi’s business operations. We will apply for a patent which will protect our new LED technology and lighting design for two years, and we actively pursue all copyright infringement to prevent any future instances. As it is inevitable that after the two year protected period that others will follow our lead we will use those two years to develop new designs with respect to LED lighting that will not only increase safety, but will also define Audi’s brand by a visual representation contained in our headlight assembly. A lighted trademark if you will. Our definition of success with respect to contingency planning will be to defend our position for the first two years while developing a trademarked light design for all future Audi models. References Anonymous. Understanding market metrics. Retrieved August 17, 2014 from http://www.dobney.com/Research/market_metrics.htm AUDI AG. (2014). Retrieved from http://www.audi.com/corporate/en/company/corporate-strategy.html Audi Club North America Northeast. (2014). Retrieved from http://www.neqclub.org/about-us/audis-history.html Audi of America News Channel. (2014). Retrieved from http://www.audiusanews.com/newsroom.do;jsessionid=B4BD8EEE4DAD44DA49C746C83D80A7BE?&id=65&allImage=1&name=sales-news&mid=98 Insurance Institute for